A video-centric learning platform for bartenders and bar enthusiasts. We deliver insights and knowledge to spark your creative mind—from the cocktail-making process and ingredient techniques of Japanese bartenders to the philosophy behind classic cocktails—all through video content.
Our mission is to create and share a creative bar culture from Japan through content filmed from a creator’s perspective—a vision made possible by being bartender-led.
This project is led by Shuzo Nagumo (Spirits & Sharing Inc.) and
Hideyuki Saito, in collaboration with a diverse range of creators.


